HUMAN-FIRST TECH FOR COMPANIES BUILDING OR ADOPTING AI

You’re already using ai. decide what it’s for before it decides for you.

The licenses are bought and the AI built into your workplace tools is switched on. But people are figuring it out on their own, swapping tips in a shared channel, and no one has decided what it’s for or who it lands on.

only 22% of U.S. employees say their organization has communicated a clear AI plan or strategy.

Gallup, 2025

TWO WAYS IN

Where Are You Right Now?

YOU’RE USING AI INSIDE YOUR COMPANY

Human-First AI Principles

Set how AI works in your company, before it sets itself. Your principles, your checks, and a partner for the high-stakes calls.


See how it works

YOU’RE BUILDING AN AI PRODUCT, OR HAVE AN AI DECISION ON THE TABLE

A Human-First AI Review

A pre-launch design review of who it lands on. Your buyers will ask who it screens out. Have the answer first.


Two founding pilot spots open

THE RISKS NO ONE IS CHECKING

What Goes Wrong When No One Looks

The backlash

Customers, employees and communities turn on how you used AI, and it plays out in public.

REPUTATION & TRUST

The rollout no one uses

The tools go live, adoption stalls, and the gains never show up in the business.

ADOPTION & WASTED SPEND

The impact no one measured

Jobs, workload, fairness and communities shift, and no one tracked who it would land on until it was too late to change.

PEOPLE & COMMUNITY IMPACT

Legal exposure is flagged early for counsel. This work is not legal advice.

HUMAN-FIRST PRINCIPLES FOR COMPANIES ALREADY USING AI

Not a poster on the wall. A way to make AI decisions.

You have the seats or the tokens. What you don’t have is a handle on how AI works across teams, or for it will change your talent. People use it on their own and share what works in a committee meeting or a shared workspace. Leaders can’t say what it’s doing or whether it’s working, and no one owns the question of who it lands on.

What I’m hearing from leaders


Companies can’t measure AI beyond time saved. Some AI that replaced roles now costs more than the people did.


Decisions about people are already being drafted in general AI tools, outside any approved process.


No one is tracking what AI is doing to jobs, career paths or the talent pipeline.

THREE PRINCIPLES EVERY CLIENT KEEPS

People affected have a say.
Know who it lands on.
Every fix has an owner and a measure.


The library is built on research into technology and shared prosperity, patterns from real cases where AI caused harm, and my two decades in corporate and social impact expertise.

What you leave with

  • Your AI principles, in your own words

  • A quick check for every AI use

  • A guide to which uses need a full review: anything that cuts or changes roles, makes decisions about people, faces customers, or involves sensitive data

  • An AI tools inventory and baseline measures

  • A picture of how AI is changing roles, succession and early talent needs

What comes next
Ongoing support. When the quick check flags a high-stakes use, it comes to me for a full Human-First AI Review, with the people affected heard in paid panels. Then quarterly check-ins on the measures. You handle the volume. I handle what’s at stakes.

WHEN AI BECAME THE HEADLINE

THE COST OF NOT LOOKING

Klarna (2024–25)


THE DECISION

Put AI in front of customer service and froze hiring

COST TO PEOPLE

Customers with complex problems got poor service


COST TO THE BUSINESS

Rehiring.

Quality dropped; began hiring people again

Woolworths (2024)

THE DECISION

Disciplined warehouse workers for missing a 100% pick rate


COST TO PEOPLE

1,500+ workers on a 17-day strike, losing pay


COST TO THE BUSINESS

$65M.

Cost of the strike

Instacart (2025)


THE DECISION

Used AI to show shoppers different prices for the same item, without telling them


COST TO PEOPLE

Up to $1,200 more per household a year


COST TO THE BUSINESS

−6.6%.

Share price the day it came out; FTC inquiry; tests ended

Each became a public story. Each was a visible decision a review before launch could have caught.

A HUMAN-FIRST AI REVIEW · FOR BUILDERS, OR COMPANIES WITH A DECISION ON THE TABLE

Founding pilot: two spots, one AI decision each

Catch the risk before it ships. Call before you sign, ship or switch it on. The earlier the review, the more you can still change.

Call when

  • Enterprise buyers start asking hard questions about your AI product.

  • A vendor is chosen and a pilot is planned.

  • Board approval is pending on automating decisions about people.

  • Your HR software adds AI features at renewal.

How it works

  1. Intake on what you’re building or rolling out, who it touches, and who decided.

  2. AI-assisted assessment against my framework’s tests. I check and correct every finding.

  3. Paid panels with the workers and users affected confirm or challenge the findings.

  4. Strategic recommendations, each with an owner and a measure, plus check-ins at 30 and 90 days.

WHY CALL ME

Others ask if it works. I ask who it lands on.

WHO ELSE YOU MIGHT CALL

Your law firm

Tells you what’s allowed.

IT and technologists

Set permissions and access, and test the model and the data.

Strategy consultants

Build the efficiency case.

Adoption trainers

Get people using the tools.





WHAT I DO DIFFERENTLY

Beyond compliance

Who gains, who pays, who was missing from the room, and what it really costs.

The people it lands on, in the room

Workers, users and communities test the findings before launch.

C-suite and boardroom experience

I’ve led these calls, including sociopolitical risk as it unfolded.

Working checks, not JUST a report

Every principle and fix has an owner and a measure, tied to reputation, retention, adoption and legal exposure.

ABOUT ME

Rebecca Grey

Trusted C-suite partner: Advised executives on sociopolitical risk, planning and responding before and as moments happen.

In the boardroom: Built the business case, read the room, and presented decisions to C-suites and boards.

First-of-their-kind strategies: Built the first social impact, ESG and inclusion strategies at Kohl’s, Victoria’s Secret and Advantage Solutions, for organizations with up to 140K employees.

Executive leadership: Two decades inside Fortune 500 and 1000 companies, including as VP of Belonging & Impact.

Start with a conversation.

Thirty minutes on where AI is already showing up in your company, or the AI decision you’re weighing.